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As most of you know by now, SaleMove’s vision is to meet or exceed the in-person customer experience online. When we refer to the “in-person” customer experience, we think about the high-touch engagements that are possible when doing business face-to-face. Seeing someone’s face, hearing their voice, and being present together are all important pieces of the live customer experience. These are the pieces that we strive to bring online. We recently connected with one of our customers...

It’s a pretty well known fact in the world of ecommerce that the most effective form of marketing is through word of mouth. Consumers trust a referral from a friend, family member, online review, or testimonial far more than any claim that the company itself makes. A recent Nielsen survey found that 84% of consumers say they either completely or somewhat trust product recommendations from family and friends. So you’ve brought a stellar product to market, have an...

Your sales team is fantastic, your email campaigns get enough opens and clicks to make your head spin, and your homepage views are through the roof.  But your conversion rates?  Not so much.  It just doesn’t make sense, does it? Well, let’s pause and see where the friction actually starts.  Lots of people are interested in your product since they’re visiting your website to learn more, but once they are there, they drop off in droves.  Check...

Although storytelling has been called a ‘new trend’ in sales for years now, it has actually always been an essential part of any successful transaction.  A story presents a problem and its solution. Storytelling in consultative sales is about making the problem relevant to the consumer and finding its perfect solution.  It shouldn’t come as a surprise then, that the best salespeople are the ones who can weave a story into their sales process. The Science of...