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SaleMove Blog

Online shopping appears to be the perfect method to grow a  company in an increasingly globalized world. Considering that everything you want to buy is a click away, it may be surprising that the Baymard Institute estimates that 68.6% of shopping carts are abandoned. This translates into approximately $4 trillion worth of merchandise lost every year! However, according to Business Insider estimates, 63% of these losses are recoverable. Here are 5 ways online retailers can encourage...

As our economy increasingly depends on digital devices, online retailers everywhere are adapting their sales strategies to cater to a new type of client: the omnishopper. The idea of the omnishopper was studied extensively in a recently released Mastercard study. As you will read in this article, it is a study that is supported strongly by real-world examples. Omnishoppers are defined as consumers who use a broad spectrum of technology in order to make their purchasing...

There’s one major reason why you’re still making cold calls: they work. Sales expert Alen Mayersays cold calling is “an effective and powerful sales tool” — when done correctly. In a study byDiscoverOrg, 75% of 1,000 IT senior executives reported that they’d made decisions to book an appointment or attend an event as a result of cold calls they’d received. From poor delivery to a bad script, it’s easy to mess up a cold call. But steer...

Monetary interactions once meant face-to-face meetings where cash exchanged hands. The financial services industry has since undergone innumerable transformations. With Finovate Europe right around the corner, let's take a moment to consider the advances and trends poised to happen in FinTech over the next 12 months. Reintegration of the Human Factor Past years have seen financial services trending toward a more digital implementation.  From online banking to mobile payments, companies have catered to the demand for faster and...

There’s no secret about it: happy employees are productive employees. However, not a lot of American employees are happy. According to a Gallup poll, a whopping 51% of workers are not engaged by their jobs and a full 17% are actively disengaged, which, in layman’s terms, means this: They hate their jobs. To add insult to injury, according to a similar Gallup poll, disengaged employees cost the American economy up to $350 billion in lost productivity. Sales jobs in...

Social media plays an important role in our world today — more so than just making it easy to stalk friends, follow celebs, and post pictures of your food. These networks have become an essential tool in building a brand, generating leads, and creating customer loyalty. In the 2014 Social Media Marketing Industry Report, which compiled answers from over 2,800 marketers, 92% of respondents agreed that social media is important to their business. The benefits these marketers...

A new year means reflecting on your customers’ habits — including their spending patterns. After the holiday shopping frenzy, it’s no wonder that many customers are encountering feelings of loss aversion. The principal of loss aversion suggests that people will avoid monetary losses at all costs, even when it doesn’t make logical sense. For example, people may hold on to items that they know they’ll never use or spend extra money unnecessarily just to earn vouchers or...

So now that you’ve reeled in a new customer, the hard work is over, right? In many cases, the work has just begun. Customer retention is just as important as customer acquisition. According to Amy Gallo’s report in the Harvard Business Review, “increasing customer retention rates by 5% can increase profits by 25% to 95%.” Plus, while the likelihood of a new customer buying your product is about 20%, the probability of an existing customer making...

While everyone wants to feel empowered and cared for by their insurance agent, few things can squash those happy vibes like getting a little too much attention. And once your client’s enthusiasm starts to fade  — once she starts to question your motives — you run the risk of losing her to a competitor. Here are three things to keep in mind if you want your clients feeling engaged without suffocating them: 1. Create an accessible content repository. Sometimes,...

Over the last decade, there has been an enormous shift in focus from product to customer.  Whereas product quality was once the main priority, customer interaction has taken center stage as the new frontier for achieving competitive advantage.  Deep-level communication with customers leads to loyalty if nurtured properly. This loyalty means customer retention and customer retention means retaining market share.  No wonder businesses are trending toward this shift so quickly. Your company is probably no different.  The...