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Customers are constantly setting and adjusting their standards for customer service based on  what they see other businesses doing. Among these standards is the quality of the customer experience they’re providing.  In theory, this  sounds simple, but customer expectations can be quite challenging to meet, and even tougher to exceed. According to a recent Walker study, by the year 2020, customer experience will be overtaking price and product as the key brand differentiator. Customer satisfaction (or...

With so many quality products and services available to customers these days, the ability to engage a customer can make all the difference in the world when it comes to prospect acquisition and retention. What is it that sets engaged customers apart from those that aren’t emotionally involved or committed? Successful companies will tell you that engagement comes from shifting focus from “Customer Service” to “Customer Support”. What is Customer Support? A buzz-acronym that has gained a lot of...

There’s no denying that the use of artificial intelligence (or AI) is quickly growing as a useful application for customer service in the business world. In fact, Forrester reported that artificial intelligence will replace 16% of American jobs by the end of the decade (though we’d beg to differ). On the bright side, for those worrying about job security, Narrative Science stated that 80% of executives believe that artificial intelligence will improve employee performance and create...

Not too long ago, Dan Regenold, CEO of Frame USA, decided to spend a workday with one of his customer service representatives. Dan’s agents have a healthy daily task list. They answer and respond to live chats. They fill orders. They handle shipping and facilitate the billing process. At the end of the day that Dan spent with his agent, he had found that “the job of a customer service rep requires a patient, self-motivated, hardworking individual....

Recent advances in Artificial Intelligence (AI) have been changing and shaping businesses, most notably in their ability to bring customer experience (CX) to the next level. Although AI has become a staple amongst businesses of all sizes, full automation still seems out of reach. When it comes to AI-assisted customer service, the goal is to make the customer journey as seamless as possible; the customer should always feel like they’re speaking to a customer service agent....

Most companies are aware that CoBrowsing can decrease costs and increase customer satisfaction. However, after speaking with a top insurance company, I recently discovered another huge benefit of CoBrowsing - cutting down on the cost of regulation. This insurance company informed me that it took a significant amount of time  to purchase a policy via the phone rather than online. Upon further research, we found that phone agents had to abide by regulation standards that required...

With all of the speech recognition, machine learning, and bot-based customer experience solutions available to companies today, there are still a few industries that must continue to provide a personal touch in order to retain their customers. At the forefront of this group is the banking industry. Specifically within their online and mobile verticals, creating a suitable banking customer experience has become a bit of a tightrope walk as customers are expecting convenient digital solutions while still...

It’s no secret that today’s consumer is finicky- they have high expectations and low patience for anything that isn’t top of the line. This means in order for businesses to be successful in today’s market, they need to provide a quality product, and customer experience to match. While a majority of enterprises believe that cost trumps all, they are sadly mistaken. The truth is, most consumers are okay with spending a little more money on something...

It’s no secret that due to the increasing number of screens in the average American’s  life, visual engagement is becoming paramount in sales and customer service. Visual engagement involves communicating with customers visually in the form of screen sharing, CoBrowsing, or face-to-face video conferencing. This form of engagement is particularly helpful when a customer needs help troubleshooting a software issue or has a question about a transaction. With visual engagement gaining momentum, how can it become...

As companies focus on moving more of their business online, it is becoming increasingly important to pay closer attention to the customer journey and online sales funnels being created. For the best shot at success, companies must build a seamless cohesive journey that maximizes engagement while minimizing effort. But doing so, traditionally, is far from easy. For the most part, the customer journey is seldom linear and, in many cases, encompasses numerous channels - both offline...